SPECTRAMI is a global value-added distributor offering comprehensive solutions in the realm of information security, data centre infrastructure and data communication networks across EMEA. Operating through a strong channel ecosystem, SPECTRAMI presents unparalleled expertise to help vendors gain a concentrated footprint across the globe. SPECTRAMI's VEM 360° Model Having commenced operations in 2011, the distributor boasts local footprint in UK, Germany, Austria, Netherlands, UAE, Kuwait, Oman, K.S.A and Qatar. The firm has grown from strength to strength and now asserts a significant presence across Europe, Middle East and Africa (EMEA) region. Through an ideal blend of channel empowerment along with its deep-rooted ethos of attaining excellent customer experiences, the firm's pursuit remains in enhancing all facets of a business. It aids organizations to meet regulatory standards on their infrastructure, safeguard sensitive enterprise data and applications.
With the financial backing and support from Abu Dhabi-based investment firm KBBO Group, the company is well positioned to continue its success as vendors' preferred value-added distributor across the European market.
SPECTRAMI is the epitome of its tagline, 'Redefining Value'. The pan-EMEA firm goes to great lengths to ensure its market differentiator continues to be offering genuine value coupled with uncompromised quality and dedicated services. The distributor also makes it a priority to never rest on its laurels – it constantly seeks newer opportunities across EMEA and evolves with the dynamics in each market.
The company's philosophy is to work closely with channel partners through knowledge sharing and skill building initiatives to serve global customers across regional governments, banking and finance, telcos, oil and gas, education, healthcare, hospitality and retail sectors. The firm attributes its successful journey to its extensive ecosystem of worldwide channel partners and meticulously following the 100 percent channel-driven business model. Aspiring to offer customers a seamless experience as that of a vendor, the global distributor has designed a Vendor Extension Model (VEM), which has been widely applauded in the market. Through this model, it provides enterprise solutions including but not limited to multi-point engagement from sales, pre-sales, marketing, delivery and channel fulfilment, which are at par with vendors' benchmarks.
Over the years, the distributor has amassed high level of credibility among all its stakeholders. With trust and value as its core principles, it has built successful and prosperous relationships with vendors and channel partners alike.